Pinkoa means “to study hard.”

In Finnish, pinkoa is what you do the night before an exam: you cram, you focus, you give it everything. We loved the word so much that we built a whole pink world around it.
Meet Koa

Koa is a small pink koala with big glasses and an even bigger to-do list. Koa studies with you on the timer, naps with you on breaks and cheers when you finish. Koa never judges a messy desk.
One job: make studying a little softer
Start a free study timer, print a planner, color a page after every focus round, and save Koa to your home screen to track your streak and dress Koa up.

Built in public
The whole site was planned, designed and launched in a few hours with AI help, and we share everything as we go: the live numbers and the making-of story.
Follow Koa
New shade of pink every day, study-with-me videos and tiny study tips:
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Say hi
Email hello@pinkoa.com or use the contact page. Teachers: our free classroom kit is for you.
Press
Writing about Pinkoa? Story, live numbers, images, logos and a fact sheet are in our press kit.