About

Pinkoa means “to study hard.”

pinkoa: Finnish verb, to study hard

In Finnish, pinkoa is what you do the night before an exam: you cram, you focus, you give it everything. We loved the word so much that we built a whole pink world around it.

Meet Koa

Koa studies with you and cheers on your breaks

Koa is a small pink koala with big glasses and an even bigger to-do list. Koa studies with you on the timer, naps with you on breaks and cheers when you finish. Koa never judges a messy desk.

One job: make studying a little softer

Start a free study timer, print a planner, color a page after every focus round, and save Koa to your home screen to track your streak and dress Koa up.

Koa's outfits: dress Koa up in the app

Built in public

The whole site was planned, designed and launched in a few hours with AI help, and we share everything as we go: the live numbers and the making-of story.

Follow Koa

New shade of pink every day, study-with-me videos and tiny study tips:

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Say hi

Email hello@pinkoa.com or use the contact page. Teachers: our free classroom kit is for you.

Press

Writing about Pinkoa? Story, live numbers, images, logos and a fact sheet are in our press kit.